MORNING MOTIVATION - Start Your Day Positively! (2018 motivational video)

Start Your Day Right!

Take Control Of Your Life - Ask How Can I Grow Today?!

Blogging and Guest Blogging and Microblogging - OH MY!!

Today's video lets us in on the benefits of blogging in 3 different forms – regular blogging, micro-blogging and guest blogging. 

In simple terms, this video gives a rundown of what each type is, and how each will benefit the blogger. How a blog can benefit a small business is also given as a bonus.

If you’d like to have access to more powerful marketing solutions, along with a method for generating conversion-ready internet marketing prospects each month, then click here to learn about this done-for-you system.

Choosing a Domain Name that Actually Helps Increase Sales

The domain name that you use says a lot about your business. First, it should help identify what industry you’re involved in. Customers shouldn’t have to guess what you sell. The right name should also be easy to remember and promote a sense of trust.

While choosing a domain name may seem like a simple step, you should put thought into this decision. Here are some suggestions for choosing a domain name that actually helps increase your sales.

                                           

The Basics of Choosing the Right Domain Name

There are some specific tips for finding the right domain name, but you’ll first need to understand the basics of choosing a name. This includes a few simple rules that everyone should follow when deciding on a domain name. A domain name should be:

• Easy for people to read
• Short and to the point
• Registered with a .COM extension
• Original and not similar to your competition
• Easy to remember and recognizable

Make sure your domain name is easy to read. This means avoiding the use of hyphens. You should also avoid using numerals to represent letters. While this may seem clever, not everyone will understand your domain name.

You should also keep your domain name short. This’ll make it easier for your visitors to remember your domain name. In case they forget to bookmark your site, they’ll easily be able to find your site again.

Coming up with an original name will also help visitors remember your site. It should not be too similar to any of your competition. Keep it original and unique.

Even though there are plenty of extensions available, the .COM extension remains your best option. There’s really no advantage to choosing one extension over another. Except for the fact that people are familiar with the .COM extension.

So, in order to help make your domain memorable, it’s safer to simply choose a .COM.

Don’t Focus on the Inclusion of Keywords

You should only include keywords in your domain name if it makes sense. Don’t try to fit a relevant keyword in your domain simply for the sake of including a keyword. This process no longer carries the same weight that it did several years ago.

Though, if you’re able to include a relevant keyword while following the basic tips listed above, then go for it. It can still help with your SEO. But, don’t expect a significant gain just because you have a keyword in your domain name.

Don’t Forget to Research Your Domain Name Ideas

Before settling on a name, search for the name to see if any similar names show up in the search results. You don’t want to compete with an established website for the name of your business. Again, this goes back to the previous point of choosing an original name.

If an internet user types in the name of your business and multiple websites offering similar services show up, they may not end up going to your site. Perform some research and search for any names similar to your chosen name.

If you find similar results and are set on your chosen name, then make sure the other business is involved in a different industry.

                                         

Don’t Make Any Other Decisions Until You Get a Domain Name

Until you have chosen your domain name, you should hold off on any purchase, services, or steps in marketing your business that requires you to include the name of your business.

In the event that the name you choose is already taken, you need to be able to choose another name.

You should remain flexible with your name until you actually pay for the domain. Hold off on branding, marketing, and advertising until you finalize the purchase of the domain name.

Remember these tips when choosing a domain name for your business. Once you start setting up your website, you’ll need marketing tips to help you succeed. Discover the best advice, along with a way to generate conversion-ready marketing leads every month. Click here to learn about my done-for-you system.

Boost Your Sales with Highly Effective Social Media Posting Strategies

The importance of social media should never be ignored, when it comes to internet marketing. Every online business needs to have a social media marketing plan in place. It’s one of the most cost-effective ways to promote your products or services.

If you’re struggling to make good use of your social media marketing, then you need to rethink your current strategy.

Set Goals and Objectives for Your Social Media Campaign

The first step is setting goals and objectives for your social media campaign. You need to decide what you want to get out of your marketing campaign. Set clearly defined goals, such as increasing your sales by a certain percentage or gaining more traffic to your landing page.

After setting your goals, don’t forget to implement a way of tracking these goals. Analytics software will help you keep track. Pay attention to your referral traffic that comes from your social media accounts.

Create a Schedule for Your Social Media Posts

Consider the frequency of your social media posts. Whether you have an employee that handles social media posting or if you handle it yourself, set a schedule for these posts.

If you look at the major players in your industry, you’ll see that they post daily, sometimes even several times per day. At the very least, you should post once per day, Monday through Friday.

In addition to posting daily, you should post around the same time each day. Find out which times your target audience is most likely to check their social media accounts.

Some people check their accounts throughout the day. But, the best times are between 1 and 4 in the afternoon in the time zone that you’re targeting. This peaks at 3PM on Wednesdays.

It can be hard to come up with a new post each day. Plan your posts in advance. If you post once per day, Monday through Friday, then come up with 5 posts on Monday that you can use throughout the week. This makes it easy to stick to your schedule.

You Need to Create a Balance Between Sales Pitches and Helpful Content

If you only post about your products and services, no one is going to want to follow your social media profiles. They’ll either ignore these posts or unfollow you. That’s why you need a balance between sales pitches and helpful content.

The majority of your posts should contain helpful information that you believe your followers will enjoy. This could include tips and suggestions related to your industry or in some way connected to your products or services.

Limit your sales pitches to about 20 percent of your posts. This means that out of every 10 posts, only 2 should be focused on directly promoting a product or service. The rest should be geared towards informative content, such as blog posts, tutorials, and videos.

Look at What Other People Are Doing on Social Media

Finding out what your competition is doing is always a smart idea. Visit the social media accounts of your main competitors and leaders in your field. Look at the type of content that they post, how often they post, and the interactions that they have with their followers.

You should check these accounts regularly. Every couple of weeks, see what your competition is doing. This could help you stay on track and remain focused on your primary goals.

                              

If you want to boost sales through social media marketing, you need to develop an effective plan. Put these tips together in order to improve your social media posting strategy.

Along with social media posting strategies, if you’d like additional marketing tips, along with a solution for generating conversion-ready internet marketing prospects, click here to learn about my done-for-you system.

TODAY IS MY DAY - Morning Motivation (Best Motivational Video)

Feed Your Mind With Positivity! No Excuses, Only Adjustments...Things Are Happening Because Of The Choices We Make! Get Up And Win The Day!!

Ad Targeting with Snapchat

In today's video, we will learn about Snapchat, and how it can help a business with targeted advertising. 

Specific tips and steps are given to ensure an effective use of the platform. Afterall, Snapchat is a new concept that appeals to millenials, so it’s a novel way of doing ad targeting or targeted advertising.

If you’d like to have access to more powerful marketing solutions, along with a method for generating conversion-ready internet marketing prospects each month, then click here to learn about this done-for-you system.

How to Increase Conversions on Your Landing Page

Landing pages are an important part of your marketing strategy. Getting traffic to these pages is essential. But, this traffic means nothing if your page doesn’t convert. If you’re getting traffic, but not sales, then learn how to increase conversions on your landing page.

                                 

You Need to Be Consistent

The first step towards increasing your conversions is to make sure that you remain consistent. This means that all of your content needs to have a consistent message and your information needs to remain consistent.

If you include stats or figures in your content, inconsistencies will turn people away. Always double check any details that you include in the landing page.

For example, if you mention at the top of the landing page that your program has helped 2,000 customers and then mention that it’s helped 3,000 customers in your final call to action, you will lose sales. Consumers are smart enough to notice these small inconsistencies.

You also need to remain consistent with the tone and style of your content. Make sure that your content flows in a natural way.

You Need to Narrow Your Focus

Each landing page should have a single focus. You need these pages to have one, clear message. Don’t try to promote multiple products with one landing page. Instead, focus on a single item that you want to promote.

You can use cross-selling opportunities further down your sales funnel or email marketing plan. Your landing page should solely focus on the topic of your PPC ad campaign.

You should also get rid of any content on your landing page that distracts from your main message. This includes images and additional forms.

You Need to Create a Sense of Urgency

Creating a sense of urgency is a trick used by successful internet marketers. This encourages your visitors to take action now, instead of bookmarking and forgetting about your landing page.

This urgency doesn’t have to directly impact your sales copy. You can create a sense of urgency with your calls to action and headlines.

For example, let visitors know that this offer is only available for a limited time. Or, limit the number of customers that can receive this deal. You could also offer the first so many visitors a special offer.

You Need to Add Credibility to Your Claims

When you make claims, such as stating that your program or product can achieve specific results, you need to back up these claims with some type of confirmation. Generally, this comes in the form of customer testimonials or social proof.

You should include a spot for testimonials or social proof on your landing page. The typical landing page starts with a presentation of a problem or issue that you’ll solve. You then describe the advantages of your product or service. Next, comes the testimonials, followed by the details of your product or service.

                                                    

If you haven’t received any positive comments from customers or if you’ve not yet released your product, you could give away a limited number to people on your mailing list.

Encourage these consumers to give you their feedback, while mentioning that their comments may be used in promotional material. You should then be able to obtain a few testimonials to use on your landing pages.

You Need to Test Subtle Variations

The final tip for increasing conversion rates on your landing pages is to test subtle variations. This includes different headlines, calls to action, and your actual sales copy. Though, you should only test one change at a time.

The process of testing these small variations is called A/B split testing. You create two versions of the same landing page, with one difference between the two. See which one performs better and use this information to improve your ability to create effective landing pages.

These tips can help you tweak your landing pages to increase conversions. If you’d like even more powerful marketing tips, including conversion-ready internet marketing prospects, then click here to learn about my done-for-you system.

Including Local Search Optimization in Your Marketing Plans

As an internet marketer, the majority of your marketing plans are probably focused on a global or regional market. But, honing in on a local market can help increase sales and gain new customers. You can think of this as a form of niche marketing.

When you target a local market, you can increase your chances of gaining new customers in that particular region. This offers numerous benefits. It helps increase word of mouth advertising, helps you cut through the competition, and gives you a better chance of increasing your sales.

How do you go about targeting a local market with your search optimization? I’ll show you how, with the following methods.

                              

Determine Which Markets Are Most Likely to Use Your Product

The first step is determining which local markets are most likely to buy your products or services. Find out which regions are searching for items similar to your offerings. There are multiple online sources that will help you with this, including Google Trends.

You can perform keyword research, as you would for any web page or landing page, and find out where these terms are most popular. This gives you a good idea of which local markets you should target.

Create Location Specific Landing Pages

One of the oldest and most used methods of targeting a local market is with the use of location-specific landing pages. Once you determine the regions that you should target, create a landing page similar to your existing landing page that is optimized for the local market.

How do you optimize your content for a local audience? With the use of keyword phrases. Work relevant phrases into your content. Though, it’s important to make these phrases appear as natural as possible. Don’t allow the readability of your content to suffer.

Generally, headlines and sub-headlines offer a good spot for adding location-specific keywords. Also, pay attention to the use of location-specific keywords in your SEO description and title.

Start a Local Advertisement Campaign

The next step is to use local advertising using traditional online advertising channels. Set up a PPC ad campaign targeting the local market that you want to set your sights on. You may find that the cost per click is less than when you target the entire country. The same applies to Facebook ads.

Offer Special Promotions for Your Local Market

In your advertising and marketing content, you could offer special promotions for your local market. This shows these potential customers that you care about their region. This is a form of emotional engagement.

When a customer knows that these promotions are just for their local market, you increase the chances of getting a conversion. Don’t forget to create a sense of urgency. Let these local customers know that they need to act now if they want to receive this special offer.

                                     

Track Your Results and Monitor Your Local Traffic

Once you begin implementing these suggestions, you need to remember to monitor your local traffic. Measure your metrics and see if you’re getting good results from your local marketing. Keep track of how much you put into marketing and evaluate your return on investment.

Just because you offer a product or service that can be purchased from anywhere in the world doesn’t mean that you need to focus all of your marketing on a global market. In fact, you’ll find it easier to reach prospective customers when you target a local area.

Start targeting a local audience. Get ranked higher in local search results and boost your sales. You can also benefit from more powerful marketing tips, as well as a method for generating conversion-ready internet marketing prospects, by clicking here to learn about my done-for-you system.

MORNING MOTIVATION WITH POSITIVE AFFIRMATIONS-Positive Motivational Video-Speech | Daily Motivation

Fill Your Morning With Positive Energy! Listen To This Every Morning In 2018 For A New Life!!

Positive Motivational Video-Speech | Daily Motivation | Positive Motivational Video | Positive Motivational Speech | Get Up Positive | Wake Up Positively | Success Affirmations

Pictures Can Say It All-Make Sure They Get Seen

Today's video gives a step by step instruction on the best way to use images for your business. 

From choosing your filename to adjusting the image size or resolution, to using Alt-text/alt-tag, and choosing between jpeg, gif or png. It’s made simple and easy to follow to make those images work best for you and your business.

If you’d like to have access to more powerful marketing solutions, along with a method for generating conversion-ready internet marketing prospects each month, then click here to learn about this done-for-you system.

How to Deal with Negative and Positive Business Reviews

Most consumers research products and services before making a purchase. One of the most used sources is other people’s reviews. In fact, about 88 percent of consumers look at these reviews. So, it’s important to pay attention to how you handle negative and positive business reviews.

The way that you handle the negative reviews says a lot about your business. If you constantly defend your product or service, you’re not doing yourself any favors. Here are a few tips that you can use to learn how to deal with negative and positive reviews.

                                          

Claim Your Business Listing on Review Sites

You should claim your business listings on review sites, including Yelp, Google Places, and any other applicable sites.

In the event that a customer leaves a defamatory review that goes against what’s normally acceptable, you can request that the site removes the review. But, they’ll only do so if you have claimed your business listing.

Respond As Soon As Possible

You should always respond promptly to reviews. This shows that you care about customer input. You value their thoughts. This applies to both positive and negative reviews.

Respond in a timely manner. You should respond within a few hours if you can. Otherwise, try to respond within 24 hours. Generally, you can set up email notifications. You will get an email every time that someone leaves a review on Yelp or Google Places. You should also set up email notifications for your social media accounts.

You Should Always Be Polite

You should always be polite in your responses. It’s easy to get yourself worked up when someone leaves a harsh review. Showing this emotion in your response will not help your online image.

When you work retail, you’re taught to always greet a customer with a smile, even when they have a complaint. This is more for you than for the customer. When you force yourself to smile, you give yourself a moment to clear your mind and put yourself at ease. You’re less likely to be defensive.

This same concept applies to responding to customer reviews. Before you start typing, force yourself to smile and take a deep breath. Don’t let your emotions get the better of you.

Handle Negative Comments Privately

If possible, handle negative comments privately. When a customer has a negative experience, respond them with a private message or through email. Choose whichever option is applicable.

You should do your best to resolve their issue or complaint. In the event that you can’t find a solution, you don’t want to leave a public trail of the interaction. Keep the conversation private.

If the issue is resolved satisfactorily, then leave a response on your public timeline. You could say something along the lines of, “I’m glad that we were able to resolve your issue. Thank you for your input.”

This short follow-up message could elicit a positive response from the customer. This way, when prospective customers view your reviews, they’ll see that you do your best to resolve problems.

Don’t Ignore the Positive Reviews

Dealing with negative reviews is important. But, you shouldn’t forget about the positive reviews. When you receive praise, criticism, or positive feedback, you should offer your thanks.

The bottom line is that you can’t get rid of negative reviews unless you can prove that they’re completely defamatory. But, you can bury bad reviews. Do your best to deliver an exceptional product or service and you’ll naturally get more positive reviews than negative reviews.

Pay attention to your online reviews. This includes both positive and negative reviews. You can learn even more powerful marketing tips, and discover a way to gain conversion-ready internet marketing prospects each month. Click here to learn about my done-for-you system.